Welcome to Connect to Win!
Here, you'll discover how to engage in meaningful, productive conversations about politics and elections. We've updated our popular 2020 course on deep canvassing to help you make an impact in the 2024 election.
Our new course, Connect to Win, teaches you the art of relationship network deep canvassing. This method is gaining traction among political professionals as a powerful way to connect with voters. The core idea is simple: use election season to have respectful, empathy-driven conversations with friends and family. Whether or not you change someone’s vote, these techniques—like active listening, finding common ground, and sharing personal stories—are proven to strengthen relationships.
The course is packed with practical content, delivered in short, easy-to-digest video lessons averaging just 3 minutes each. Whether you want to watch a single lesson or dive into an entire module, you can tailor your learning to fit your schedule and interests.
To help you navigate the course, we’ve organized the content into modules. Each module focuses on a different aspect of deep canvassing, so you can pick and choose what’s most relevant to you. Please use the Connect to Win Worksheets to maximize this course.
Background to Deep Canvassing
Module 1: Overview of Relationship Network Deep Canvassing (4 lessons, 13m07s)
Module 3: Dialogue Principles (8 lessons, 25m32s)
Module 2: The Science Behind Deep Canvassing (3 lessons, 8m25s)
Module 10: Using Deep Canvassing for Connection, Not Persuasion (5 lessons, 13m52s)
Extra Preparation
Module 4: Deep Canvassing Boot Camp – Preliminary Exercises (5 lessons, 20m24s)
Module 5: Finding High Priority Targets for Persuasion (5 lessons, 20m47s)
Guidance for Specific Voter Groups
Module 6: Persuading Similar Voters (7 lessons, 24m39s)
Module 8 – Persuading Undecided Voters – for progressives supporting Harris (11 lesson, 36m10s)
Module 7: Persuading Progressive People of Color (8 lessons, 26m09s)
Module 9: Persuading Undecided Voters – for conservatives supporting Harris (11 lessons 34m42s)
We believe that deep canvassing is a powerful way to foster collaboration and reduce conflict, and we hope these tools will help you build stronger connections this election season. Whether you're a progressive or a conservative, our course has something valuable for you.